Mobile Billboard Protests Controversial, Secretive “Terror Tests” On Baby Monkeys

Posted on May 11, 2015

Animal Protection Groups Send Billboard Through Madison to Raise Awareness of University of Wisconsin’s Archaic, Cruel Experiments

For immediate release:

Megan Backus, ALDF
Hannah West, Alliance for Animals


MADISON — An eye-catching mobile billboard will be rolling through Madison this week to draw attention to the highly controversial torture of baby monkeys in experiments conducted by the University of Wisconsin-Madison. The billboard is part of the national nonprofit Animal Legal Defense Fund’s (ALDF) and Wisconsin’s Alliance for Animals’ ongoing campaign to stop the experiments. The billboard toured Milwaukee May 6-10 on its loop beginning at 17th and Wisconsin and headed East through Marquette campus, and it now heads to Madison, where it will be displayed May 11-15.

Newborn rhesus macaques undergo terror-inducing experiences in experiments, including unfamiliar “human intruders” and live snakes. The babies’ blood and cerebrospinal fluid will be repeatedly harvested, and they will be subjected to invasive brain scans. Before the infants are 18 months old, researchers will kill them and dissect their brains. The goal is to cause such severe trauma to the newborns that their brain chemistry will change before the age of one.

In October 2014, ALDF filed a lawsuit to compel the disclosure of public records concerning these taxpayer-funded experiments. According to the lawsuit, the university illegally ignored its obligations under Wisconsin’s open records law to release full records of federally-mandated animal welfare committee meetings in which the controversial experiments were approved. The University has consistently denied public access to these records, despite being obligated to do so under the law. This spring, Governor Scott Walker attempted to exempt the University from disclosing these records.

In March 2015, after massive public outcry about these extreme experiments, the university claimed it would allegedly no longer remove infants from their mothers. But no independent confirmation of this change and no guarantees the tests will be less painful or traumatic to the babies have been made. Meanwhile, more than 430,000 people have signed a petition demanding an end to the tests.

“It’s time for the University of Wisconsin to stop baby monkey torture tests—and we’re bringing that message to their front door,” said Stephen Wells, executive director of ALDF. “The public, who may not know their tax dollars are funding archaic and inhumane terror tests, have a right to know, and that’s what this campaign is bringing to light.”

The mobile billboard image file, and it’s route, are available upon request.


17 thoughts on “Mobile Billboard Protests Controversial, Secretive “Terror Tests” On Baby Monkeys

  1. zoe allan says:

    awful and should be stopped

  2. Lily Rocco says:

    It’s long overdue time for the University of Wisconsin to stop baby monkey torture tests.
    This is not “higher education” by any means, it is unethical animal abuse disguised under scientific research!

  3. Letizia k says:

    The university of Minnesota (Minneapolis) needs this too.

  4. Anne Haggerty says:

    The University of Wisconsin should be ashamed of what they are doing. The administrators there that allow this should be put in jail. One day they may.

  5. Paula Martin says:

    You are hurting an innocent creature that is helpless and defenseless. Please show some compassion. These babies feel pain and fear.

  6. ElleN Ritsos says:

    the school is disgusting. I had no idea. Would never ever allow my child to attend in light of this horrifying information. Must be stopped must be. Create monsters torturing innocent animals.

  7. Anna Carrillo says:

    There is a special place in Hell for people that torture little animals…..shame on them

  8. cheryl says:


  9. Basta de torturar animales indefensos, no pueden defenderse!!

  10. laura cavanaugh says:

    give it know it’s time to actually consider all life matters, you have alternatives now, it’s primitive to rely on tests that don’t measure what you really need to make a observation that can be applied realistically to human conditions and biology

  11. Tammy Slack says:

    Stop the HORROR

  12. valerie Margaret cooper says:

    I am appalled at the evil cruelty. This must stop immediately. I hope those little ones are rescued soon.

  13. nicole m says:

    Stop the toture in the name of education

  14. Lisa says:

    ALL life DOES matter…

  15. Susanne Zeiders says:

  16. carol parham says:

    Unbelievable that this archaic practice is occurring in the year 2015. I deplore all experimentation on animals! People who have anything to do with it should trade places and see how it feels. Bet it would all cease then!

  17. lapeyre says:

    Stop to the cruelty ! stop making suffering animals ! I’m fed up of all that , it’s make me cry !


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