The Future of Eggs, and BeyondPosted by Ian Elwood, ALDF's Online Editor on March 27, 2013
In March 2013 ALDF visited Josh Tetrick, CEO of Hampton Creek Foods, at his SOMA headquarters to talk about the future of humane eggs. The company is getting lots of attention in the media and was recently endorsed by Bill Gates for having a unique and visionary mission. Its goal? To make factory farmed eggs obsolete by replacing them with plant-based ingredients–a truly humane egg.
Watch our latest 30 Second Animal Law to learn more about how Hampton Creek Foods is aiming to revolutionize our food system, one muffin at a time.
Cracking the Code
Founded on the premise that the majority of uses of eggs–muffins, cookies, bread–can be easily replaced with more healthful, humane, and environmentally sustainable plant-based ingredients, the company’s flagship product, Beyond Eggs, has already won over numerous critics in taste tests. See our full interview with Josh Tetrick below for more insights on how his egg replacer can drastically improve the lives of animals, simply by eliminating an unnecessarily cruel ingredient.
Sit, Speak, Share!
No trip to Hampton Creek Foods would be complete without meeting Jake, Josh’s best friend and co-commuter who greets all visitors with a wagging tail.
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– ALDF (@ALDF) March 27, 2013